Jake Lundkovsky
Hey, I'm Jake.
Current: Principal at Mullins Partners, building and acquiring companies across B2B software and DTC e-commerce.
Previous: Stood up scalable payment infrastructure at Range, led conversion rate optimization (CRO) at AppSumo, shipped tools for Alexa data scientists at Amazon.
about me
As a kid, I wanted to be an inventor.
Both my parents ran their own businesses, so I grew up thinking that's just what people did. I've since learned it's far more challenging (and rewarding) than they made it look.
That childhood curiosity led me to engineering. I started my career at Amazon, writing software for Alexa's data scientists. From there, I led conversion rate optimization at AppSumo and stood up scalable payment infrastructure for Range.
Along the way, I started businesses in e-commerce, education, and lead generation, and found I'm at my best when I'm shipping product and tinkering with funnels and paid growth.
Today, I'm focused on two things: building DTC brands and acquiring B2B software companies.
Beyond work, I enjoy being active (tennis, snowboarding, wakeboarding), reading, traveling, and listening to music (house and country, of course).
Some of my current interests:
- paid media
- direct response
- software UX
- AI